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Innovative marketing teams now use AI tools for marketing to grow fast.

If you also want to grow your business, you should consider using artificial intelligence for marketing.

Some brands like Google, IBM, and Airbnb use AI tools for marketing to increase their competitive edge.

However, it is essential to zero in on what you want to achieve using the AI marketing tool.

For this, it is essential to identify artificial intelligence tools useful for business and marketing.

Why is AI used in marketing?

In marketing, artificial intelligence gathers all data and information about your competitors on market trends.

Also, it helps to know what your customers and potential customers are saying about your product.

Unlike humans, Artificial Intelligence makes the process simpler and quicker.

Moreover, there are AI-driven systems to write creative copy to help you keep up with the internet’s constant demand for content (SEO optimization).

In addition, most data manipulation tools now use the power of machine learning and automation to achieve impressive results at scale.

Can AI Tools Really Help in Marketing?

As you know, artificial intelligence marketing is leveraging customer data and artificial intelligence concepts like machine learning to predict your customer’s next move.

It also helps to promote the customer journey. Advancements in Artificial Intelligence offer companies better ways to do that.

Also, AI tools for marketing can help out by modifying your sales and marketing strategy to generate a personalized experience for any specific customer.

In addition, it can use predictive analysis to understand the customers’ behavior and buying habits better.

Benefits of Using AI Tools For Your Marketing

Artificial Intelligence is the computer software equivalent to an extremely powerful human brain.

As such, it is taking over many jobs, including digital marketing.

Aside from the smarter decision and cost and time-saving benefits of AI.

Here are some of the benefits you get when you use AI tools for your marketing.

AI uses algorithms to collect, analyze, apply and even learn from data inputs.
It is much more efficient, and it is only growing more productive.
Also, it helps to maximize data collection
AI can visualize the customer journey
It helps to research customers and predict their next move.
AI tools can help create personalized content for advertising.
It also can identify trends in data more quickly
In addition, it provides a more compelling customer experience
Lastly, it frees up humans for more creative, critical thinking tasks.

Related Post: The Difference between Machine learning and Artificial intelligence

The 10 Best AI Tools For SEO Marketing

Artificial Intelligence for SEO is a new strategy for optimizing content using machine learning.

Though AI SEO is still assumed to be in its infancy, the technology is growing and evolving rapidly.

Here are some of the AI tools for marketing you can use for SEO

1. Outranking

This AI software helps to outrank your competitors. It focuses on content optimization as it’s being written.

In other words, this tool works best for writers who know how to leverage the power of Outranking to create better articles.

More so, it also doubles as an AI assistant that does the writing for you.

However, it collects in-depth SERP analysis of your competition. You can use this software for as low as $39 per month starting price.

2. WordLift

WordLift is one of the leading AI content optimization tools used by several businesses.

You can incorporate this tool into your WordPress website via a plugin or use it as a standalone if you’re on a different platform.

Also, it has quite a few features to look forward to, such as the ability to add information to article metadata, create an internal vocabulary, marketing optimization strategies, etc.

More so, this tool works best for large teams; however, independent journalists or bloggers can also get a lot of value out of it.

You can use this software for €49 per month.

3. Acrolinx

Acrolinx is a great SEO marketing tool for enterprises. It is relatively new AI SEO software designed to help enhance enterprise content.

This tool is primarily targeted at marketing, product, and support teams.

However, it also has great integrations with various software and apps, including WordPress, GitHub, Excel, Chrome, and many others.

In addition, it is suitable for technical SEO.

Unfortunately, there’s very little information regarding pricing as it varies.

4. Alli AI

Alli AI is accurate for users looking for optimizations in as little time as possible.

These tools are reliable and remarkably fast as they were being designed to handle multiple websites with ease.

Also, it has a smooth learning curve due to the integrated step-by-step tutorials that will teach you how to optimize your site’s content and code.

However, you can use this software for a starting price of $99 monthly and it is suitable for handling multiple websites.

5. MarketMuse

MarketMuse is one of the best AI SEO tools and one of the most expensive ones. It offers a free tier that you can use without entering credit card information.

However, the free tier has many limitations, but you still get a good idea of what to expect.

Also, the tool is good with keyword suggestions and has many valuable features. You can enjoy unlimited features starting at $149 per month.

6. CanIRank

CanIRank is one of the best artificial intelligence SEO tools with a holistic optimization approach.

This tool can help you improve keyword research, personalized recommendations, link building, competition analysis, and more.

Also, there’s an integrated service run by a team of human SEO experts that can help you with tasks the AI can’t handle.

Moreover, it helps that the software has a free tier with no strings attached, making it ideal for beginners.

However, it is an excellent choice for newcomers. For $49 monthly, you can enjoy its unique features.

7. Surfer SEO

Surfer is a great AI SEO software primarily designed for teams.

It comes with an incredible content editor that turns SEO-focused writing into an absolute pleasure.

With this tool, you can also look forward to a powerful SERP analysis tool along with frequent SEO audits, keyword research, content planner, and other valuable features.

However, it supports dozens of languages and makes SEO writing fun. You can use this tool for a $49 monthly starting price.

8. Diib

Diib is one of the best AI SEO tools for newcomers looking for cheap tools to get started.

It focuses on technical SEO, which is great for some websites, but if you’re running a blog or news site, you’ll also need to consider user experience.

Meanwhile, it’s a good tool for monitoring competition aside from its affordable and accessible tier.

With $29.99 a month, you can access its great features.

9. Frase

Frase is an AI-powered end-to-end SEO marketing content creation workflow. This software also doubles as an answer engine optimization platform.

However, it is helpful for end-to-end content creation with a clean, intuitive interface.

You can use this tool at a starting price of $44.99 monthly.

10. Jasper

Jasper (formally known as Jarvis) is one of the best tools for generating unique and SEO-friendly articles in any niche.

The tool also works for social media posts, marketing copy, and more.

In addition, it can write in over 25 different languages.

More so, it has a fast and automated content generation with $29 monthly plan.

Check Out: 10 Best Artificial Intelligence Chatbot for Business in 2022

The 10 Best AI Tools For Email Marketing

As AI becomes an essential sales tool that makes it possible to operate at scale while letting your targets know that you are treating them as individuals.

There are a host of AI-based email apps on the market that scrape client data for crucial information and automatically integrate this into email intros.

Let’s run a highlight of such AI tools for marketing suitable for Email marketing.

1. Clearout.io

The 10 Best AI Tools For Email Marketing

Clearout is one of the best AI tools for marketing purposes to execute an email campaign successfully.

This tool improves your sales and marketing efforts by streamlining the process of finding and reaching the ideal prospects via emails.

However, its Email verification tool guarantees you to reach out to the correct addresses, reduces bounce rates, and improves email deliverability.

Also, its email finder tool helps expand your reach by fetching you the verified address of your leads.

2. Lyne.ai

Lyne helps sales professionals generate thousands of hyper-personalized intros per hour.

Also, it personalizes and matches your subject header to intro content.

In addition, it will remove the excessive ingredients from company names, such as LLC or Inc., making your content feel more human.

Furthermore, it can generate original copy, which recipients respond to positively.

3. RafflePress

RafflePress allows you to generate viral contests or giveaways without doing a single line of code.

This tool is flexible enough for creating for all of your preferred marketing channels.

However, it has powerful features like one-click entry, landing pages, retargeting, integrations, and more.

4. Superhuman

Superhuman is an AI email marketing tool that actively boasts that no operation should take longer than 100 milliseconds to execute.

Its AI-powered triage system flags the important stuff.

In addition, its key features include built-in read receipts, timed delivery, scheduled reminders, a snooze feature, and undo send that works.

However, it will increase your productivity and help you keep up with your email stack.

5. Kickbox

Kickbox uses CSV or XLX files of leads to validate email addresses in real-time.

It also helps you clean your list and keep it current.

However, it is a specifically targeted tool with several integrations but yields relatively inscrutable code-based results.

6. Growbots

Growbots is a leading sales automation application that boasts your email sales prospecting to 15-30 minutes a day.

This tool is suitable for analyzing the response rate your email campaigns produce and allows you to tweak and change your approach.

7. Appier

Applied is an excellent tool for discovering how well your email campaigns perform.

This software will analyze and segment your database of potential leads to identify which are committed, which are hesitant, and which have no real intention to buy.

However, it claims to analyze your response rates and help you boost your conversion rate right down the sales funnel.

8. Bouncer

Bouncer’s primary feature is AI email verification and validation that gives you a good idea of the likely “bounce rate” of your campaign.

This software can help you solve the problem of overactive spam filters or anti-fraud measures rejecting your content by mistake.

The “Bounce Estimate” algorithm helps to sample your lead database and return an estimate of your likely bounce rate, saving you both time and money.

9. Contactually

Contactually is a customer relationship management system that makes staying engaged with every part of your network simple.

This tool takes care of how to start a conversation.

However, It’s an excellent tool for real estate brokers, agents, and anyone who wants to organize and engage their clients regularly.

10. Benchmark One

Benchmark One is a lead segmenting tool with email interaction.

This tool helps you automate email drip campaigns and excite salespeople to lead behavior that may indicate readiness for a purchase.

More so, it can help you integrate your email campaigns more effectively, using the information it collects from the visitors to your sales portals.

Recommended Post: 10 Best AI software for Stock Trading

The 10 Best AI Tools For Advertising

As there is a new technology developing around artificial intelligence (AI) and marketing.

There is no doubt that AI will take over many jobs in which advertising is not excluded.

However, if you are looking for recommendations on the 10 best AI tools for marketing that can replace advertising media, here you have them.

1. xiQ

xiQ is an AI-powered SaaS platform for sales and marketing.

Its AI algorithm recognizes the right mix of company collateral and syncs content to develop highly engaging campaigns that create more leads faster.

Also, AI-generated (DISC) personality analysis allows reps to personalize and custom-tailor their sales sets to match each prospective buyer’s personality traits.

2. Send²

This tool is formerly called the AdBase.

Send² is an outstanding AI-based predictive marketing system that helps you deduce what email, text, SMS, or MMS to send when to send, and whom to send it to.

However, you can get recommendations for your content based on correlations with what best connects with individual contacts.

3. Click360

Click360 uses website visit data with the information in your CRM system to predict which leads are ready to buy and how you can best move them through the sales cycle.

Also, it’s a sales and marketing intelligence platform that uses deep learning to pull actionable insights from prospect engagement on your site.

4. Latana

Latana is an AI-powered tool for brand tracking solutions for B2B companies.

This tool enables brand and marketing managers to collect insights concerning overall brand performance amongst their target audience.

It thereby uses the data to adapt its marketing strategy.

With this tool, you can choose from over 1000+ profile attributes to create and track the target audiences that matter most.

In addition, it can also be used to compare brand performance across markets, audiences, and competitors.

5. Chatfuel

Chat fuel is an AI tool for marketing that helps you increase sales, reduce costs, and automate support on Facebook by building an AI-powered bot with no coding or experience required.

This software engages with prospects online and connects warm leads to a sales rep in a live chat.

In addition, it answers familiar questions with your bot to increase customer satisfaction and reduce support costs.

6. Highspot

Highspot is one of the best AI tools for marketing.

It is a sales enablement platform that helps sales and marketing teams find and personalize the most helpful content to share with your buyers and track their engagement.

However, it refers to intelligent content scoring based on how your sales team uses content, how it engages customers, and how much revenue it has helped drive.

PaveAI allows agencies, e-commerce vendors, and businesses of all sizes to focus their content marketing efforts more effectively by using AI to identify correlations in Google Analytics data which would be extremely hard to spot manually.

The tool’s algorithm uses 16+ million possible combinations to identify the most important insights across all marketing channels.

It also gets data-driven recommendations on

how to increase your ROI.

In addition, it covers which products it’s best to promote, when, and on which platform, among others.

8. Respona

Respona helps personalize outreach efforts at scale.

Its AI assistant studies the content generated by the influencers and helps you personalize each pitch for higher response rates.

It also simplifies finding direct contact information, keeps all of your outreach process in one platform, and provides analytics to track results.

9. Remesh

Remesh is an AI-based marketing research tool that lets you have a live conversation with an audience that matters to you.

This AI software analyzes the opinions and interactions of up to 1,000 participants.

It also helps you understand the responses that best represent the group, all in a matter of minutes.

10. Jimdo

Jimdo is a super-easy website-building platform for small businesses.

This tool enables business owners to create a website and sell online without any coding knowledge.

Jimdo also helps to choose a template, upload graphics, and write web content for you.

However, if you already have a Facebook or Google Business page, this tool will pull your company information and images to create a beautiful, professional website for you in minutes.

How To Use AI Tools For Marketing

Marketing takes a lot of effort, like planning campaigns, launching, measuring, and making minor tweaks.

However, AI can automate these tasks, improve performance and let you get back to work on other important things, like satisfying clients.

If you want to know how to use AI tools to marketing effective.

Here are ways you can begin using AI-based marketing software for your marketing.

1. You can use AI to create Customer Targeting And Developing Buyer Personas

Artificial Intelligence can discover customer profiles to generate the highest engagement and conversions.

Also, it can tell you customers’ location, age, device, behavior, etc.

However, ensure that your current and past campaigns are integrated, which include customer data from tools like Google Analytics as well.

With this, the software gets as much data to find the highest converting audiences.

2. You can Use AI Tools For Campaign Monitoring

The first thing you should do is to integrate the AI software of your choice into your marketing and advertising campaigns, so it learns average behavior.

You can do this easily by connecting Google Ads, Facebook Ads Manager, and other channels.

3. You can Use AI Tools For Sales Forecasting

AI technology uses machine learning to equip models with historical and real-time data.

As such, it becomes more accurate and beneficial the longer you use it.

You can use AI to forecast the conversion rates, cost per acquisition, customer lifetime value, customer churn/retention rate, and the average sales cycle length.

4. You can Use AI Chatbots

AI chatbots are designed with human-like scripts and can answer questions before handing interactions off to actual sales representatives.

This chatbot allows you to use chatbots to automate lead generation and sales funnels.

It would help if you chose an AI marketing software with a customizable chatbot feature.

You create based on behavior like reading-specific content or interacting with page elements.

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Conclusion

If you are a marketer, you need AI tools for marketing to lessen your effort in creating, measuring and growing campaigns.

AI tools can take away a lot of the daily pains that you face as marketers and saves you time and cost as well.

AI tools for marketing also help you feed your software as much data as possible and integrate it into your advertising campaigns.

Here are 40 of the best AI tools you need for an effective campaign, even SEO marketing, content marketing, advertising, and email marketing.

However, you can access some of these tools for free or tokens.

You can access unlimited features when you subscribe to the paid version of these tools.

With these, you will have great marketing experience using AI tools.

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