Since our goal is to find the highest-paying jobs in advertising. It’s important to remember that advertising involves planning, making, and putting out ads.
Promotions for a company, product, or service are another example of this.
The goal is to reach a certain audience and turn them into customers.
When you work in marketing, you find your target audience and teach them about how your product can help them.
You look into the market and sales trends and come up with new ways to talk to customers.
Advertising jobs are in high demand, and the job outlook for the next few years is better than average.
There are a lot of different kinds of jobs in advertising.
For example, managing a brand’s online accounts for customers is a part of social media marketing jobs.
Jobs in advertising analytics involve looking at marketing trends to see what is working and what isn’t.
Outbound and inbound marketing are both jobs where you use different ways to get a customer’s attention.
Most jobs in advertising require or prefer candidates with a bachelor’s degree in business, marketing, or communications.
Many marketing managers also choose to get an MBA as their advanced degree.
During your education.
You should focus on learning how to communicate in writing and in person, how to analyze data, and how to run a website.
These can help people looking for jobs on advertising teams.
You will also learn how to use analytics software and manage social media accounts on the job, among other things.
Most likely, you will need a few years of experience to get the highest-paying jobs in advertising and management.
What Is Advertising?
Advertising is a form of marketing that tries to sell a product or service to a specific group of people.
It is one of the oldest ways to try to get people to buy, sell, or do something else.
Depending on how specific the message is.
The ad can be niche (aimed at a small group) or general (targets a large audience).
Advertising has been around a lot longer than most other types of marketing, such as email marketing and Search Engine Marketing.
Since the internet has become the norm, advertising has been split into two fields: traditional advertising and digital advertising.
Traditional advertising includes ads that have been used for more than 150 years in print, on TV, and on the radio.
Print advertising is the most effective kind of advertising for businesses because it involves the target audience seeing the ad in person through flyers, newspapers, and the mail.
Digital advertising includes all kinds of online advertising, such as display ads, pay-per-click ads, ads on social media sites, etc.
This kind of advertising costs less and is easier to keep track of, so it is being used more and more.
15 Highest Paying Jobs in Advertising
Here are the highest-paying jobs in advertising for 2023;
- Corporate communicator director
- Marketing research director
- Director of email marketing
- Director of digital marketing
- Content marketing director
- Product marketing manager
- Demand general manager
- Brand marketing manager
- Data scientist
- Director of public relations
- Media director
- Senior copywriter
- Art director
- Search engine optimization manager
- Web producer
1. Corporate Communicator Director
This is one of the jobs in advertising that pays the most and it’s considered the highest paying job role in the advertising and marketing industry.
Corporate communications directors are in charge of creating a company’s message.
They make sure it gets out through press releases, corporate speeches and presentations, internal communications, responses to the media, and other ways.
But they often lead a group that writes and develops speeches.
Often puts into action the communication strategy they came up with (for example, they might manage PR or communications managers).
Again, corporate communications directors usually have a bachelor’s degree (many have MBAs or other advanced business degrees).
A lot of experience in public relations, media, and/or communications will be required.
However, an Average Annual Salary of a Corporate Communicator Director is between $77,000 to $173,000
2. Marketing Research Director
Before marketers can make a good marketing plan, they need to know their market and customers.
This is where the marketing research director comes in.
Most of the time.
Marketing research directors are in charge of a team of market researchers who study the business’s industry, competitors, and customers.
Still, marketing research directors usually work with different teams and departments across the organization.
They share ideas, make suggestions, and come up with rules to improve marketing efforts.
Also, you must make sure the overall marketing strategy is on track.
It is one of the highest-paying advertising jobs, and it requires a lot of math and analysis.
Most directors have at least a bachelor’s degree in marketing or a related field and a lot of experience with marketing research and analytics.
However, an Average Annual Salary of a Marketing Research Director is between $74,000 to $157,000
3. Director of Email Marketing
One of the most important rules of marketing is to “get people where they are,” and for many people.
That is their email inbox.
The directors in charge of email marketing are in charge of making and implementing an email marketing strategy to connect with customers, raise brand awareness, and drive traffic, engagement, and/or sales.
Email marketing is one of the highest-paying jobs in advertising, which is interesting.
Often, they are in charge of a team of copywriters, designers, and web developers who make the emails.
They are also responsible for an analytics team that is always trying to improve the results of the email campaigns.
But email marketing directors usually have seven to ten years of experience in email marketing, as well as experience in design, marketing analytics, and/or content development.
An Average Annual Salary of the Director of Email Marketing is between $58,000 to $161,000
4. Director of Digital Marketing
Digital marketing directors are in charge of leading a company’s digital marketing strategy.
Making the brand more visible online, and getting more conversions and sales from digital campaigns.
Usually, the director of digital marketing creates the overall digital marketing strategy.
Which may include digital advertising campaigns, social media marketing, email marketing, search engine optimization (SEO), and other activities,.
However, your responsiblities includes managing a team of marketing managers to put that strategy into action.
The director of digital marketing has one of the highest-paying jobs in advertising.
They also keep an eye on campaign analytics and change the strategy as needed to get the best results for the brand.
Directors of digital marketing usually have 10 years or more of experience in different types of digital marketing.
Because digital marketing is always changing, they are also expected to keep up with the latest trends, tools, and best practices.
Director of Digital Marketing annual salary is between $60,000 to $148,000
5. Content Marketing Director
Content marketing directors are in charge of everything to do with content, including content strategy, content development, content scheduling, content marketing, and managing content creators.
This makes it one of the highest-paying jobs in advertising.
Depending on the business and content strategy.
They may be in charge of written content (like blog posts and ebooks), video content, and social media content.
Most content marketing directors have at least a bachelor’s degree and started out as writers.
For example, a content marketing director for a business with an editorial content strategy may have started off as a writer or editor.
As they get better at managing direct reports, teams, and strategies, they move up to the director level.
Content Marketing Director average annual salary is between $56,000 to $139,000
6. Product Marketing Manager
When a company comes out with a new product, they want their customers to be excited about it.
But they also want them to buy it.
But they should also know how it works, what features it has, and what benefits it will give them.
Product marketing managers do research, positioning, messaging, and launches for new products, and they also work on ongoing marketing efforts.
But it is one of the highest-paying jobs in advertising.
They are in charge of making and putting into action marketing plans that get people excited about a new product and explain its features, functions, and benefits in a way that is easy to understand (and helps salespeople do the same).
In the same way, product marketing managers usually work for technology or software companies.
Where product features are usually more complicated and have at least a bachelor’s degree in marketing or a related field.
Product Marketing Manager average annual salary is between $60,000 to $130,000
7. Demand General Manager
This is one of the highest-paying advertising jobs.
It is a multifaceted job that includes any marketing effort that could be called “generating demand” for a company’s product or service.
Whether it is a B2C (business-to-consumer) or B2B (business-to-business) effort (geared toward businesses).
Their jobs can include generating new leads through a content campaign, getting people excited about a new product launch through influencer marketing partnerships, and making first-time customers come back by creating loyalty programs.
Demand generation managers usually have a lot of experience in a wide range of marketing roles and are comfortable switching between platforms and strategies and wearing different hats.
A bachelor’s degree can help you get your foot in the door.
But it’s not necessary if you can show you can get things done.
However, an Average Annual Salary of a Demand General Manager is between $59,000 – $117,000
8. Brand Marketing Manager
A company’s “brand” is how the market thinks of it.
It is one of the highest-paying jobs in advertising, and they are basically the “keepers” of a company’s brand.
They are in charge of the brand strategy and make sure that the company’s products, marketing campaigns, events, and other projects are in line with how the company wants to be seen and received by its target audience.
Even though a lot of their job is creative, brand marketing managers also need to be able to analyze the success of different projects and look for ways to improve future ones.
Brand marketing managers usually have a bachelor’s degree in marketing and three to five years of experience in a less senior brand marketing role.
Brand Marketing Manager average annual salary is between $49,000 – $107,000
9. Data Scientist
Data scientists collect, check, and make sense of data so that they can give their employers useful information.
They help organizations find patterns and trends in their data so they can learn about profitable opportunities, things that need to be fixed, and possible new ideas.
Scientists use the information they get from the records they collect to help businesses make important decisions about things like product development, sales and marketing methods, and keeping clients.
Most data scientists have master’s degrees or higher, and a lot of them have doctorates.
Data scientists do important work for companies in many different fields, such as pharmaceuticals, manufacturing, and banking. Because of this.
It is one of the highest-paying jobs in advertising.
Data Scientist average annual salary is between $92,500-$138,500
10. Director of Public Relations
One of the highest-paying jobs in advertising is being a director of public relations.
Its main job is to come up with and implement public relations strategies that help a company or client keep up a good public image.
Other responsibilities include building professional relationships with local or national media, writing press releases, coordinating interviews, setting up photo shoots, and taking part in different ways to improve a client’s image.
A public relations director can work in hospitals, universities, corporations, law firms, talent agencies, and government agencies, among other places.
To become a director of public relations.
You usually need a bachelor’s or master’s degree in public relations, communications, or a related field.
You also need a lot of professional experience.
Director of Public Relations Average annual salary is between $57,500-$133,000
11. Media Director
For an advertising agency or marketing department, a media director is in charge of coordinating the creation and distribution of marketing materials, press releases, and advertising campaigns.
This makes it one of the highest-paying jobs in advertising.
But one of your jobs is to work with clients to figure out the best campaign strategy for their products or services and to estimate how much the finished campaign will cost.
You also work with the account management and art departments to create marketing materials and run the whole campaign.
This includes photo and commercial shoots, buying media, and talking to media contacts.
Media Director average annual salary is between $50,000-$104,000
12. Senior Copywriter
Copywriting is one of the highest-paying jobs in advertising, and if you’re a copywriter, you’re in luck.
A senior copywriter is a copywriter with a lot of experience who works for an advertising or marketing firm.
Your job is to work with the associate creative director or creative director to come up with catchy copy for ad campaigns and marketing pushes.
You make written content to meet the client’s needs or wants for their campaign, and you make sure the tone matches the visuals and campaign messaging.
Before deciding on the final copy that will be used to advertise the product.
You show drafts to your supervisors, who may suggest changes.
Senior Copywriter average annual salary is between $68,500-$98,500
13. Art Director
An art director is in charge of the art department of a company.
This is one of the highest-paying jobs in advertising.
As an art director.
One of your jobs is to oversee all projects and tasks that have to do with visual art for your departments, such as layouts for publications, photography, or advertising images.
You teach the new people on your team what they need to know, give them tasks, and make sure that their projects are done on time and on budget.
In this management role, you are responsible for everything your team makes.
To finish a project, you need to work with other teams in the company.
Art Director average annual salary is between $60,500-$91,500
14. Search Engine Optimization Manager
As a search engine optimization manager.
Your main job is to come up with and implement a company’s SEO strategy.
You work with the marketing and sales managers to figure out what your company’s goals are, and then you tell your department how to get those goals done.
These strategies include making web-optimized content for a website.
Making a list of keywords that bring people to the website, making plans for a social media campaign, and improving the performance of search engine results.
You also help hire new writers and content developers and teach them how to do their jobs.
Search Engine Optimization Manager average annual salary is between $51,500-$86,500
15. Web producer
The content on a website is the job of a web producer. One of the highest-paying jobs in advertising.
They may be asked to create, edit, and place the media elements on a site.
They also decide how to give users the best possible experience.
A web producer often works with other content and marketing experts to improve search engine optimization.
Web producers who work for a larger website may be experts in a certain area, like graphics, music, or the user experience.
Web Producer average annual salary is between $52,500-$81,000
How Can I Get a Job in Advertising?
The most obvious choice is to get a bachelor’s or master’s degree in advertising or mass/media communications.
There are, however, certificate programs that can be added to other related degrees, such as an MBA with a marketing major, a journalism or creative writing degree, etc.
Some online classes, like the ones offered by Coursera, let students get a head start on their degree without having to go to classes on campus.
Because of this.
There are official ways to learn about how advertising works.
But the field is very competitive.
Most people can only find work at a few radio or TV stations, newspapers or magazines, or advertising agencies.
If you’re lucky enough to get a job at a company.
The next best thing would be to get a job as an intern at one.
You could also work in the advertising department of a company or organization or with an in-house advertising body.
Though, for practical reasons, it’s not a good idea.
Even unpaid internships pay off in the long run because you learn a lot and make connections.
If you really want to.
You can also try to move from one role to another within a company.
Look for ways to help the sales team with marketing campaigns or events, and manage as well as put together sales programs.
But you could also use your spare time to help people with their creative projects.
Keep track of what you’ve given and add to your portfolio as you go.
You might be able to use it as part of your application for a job in advertising.
Is Advertising a Good Career
Advertising is a good major because it’s very flexible and can lead to a wide range of high-paying, in-demand jobs with great job satisfaction and chances to keep learning.
An online advertising major might make between $50,000 and $208,000 a year.
Over $208,000 was made by the top 10% of earners.
Advertising Sales Agent is the only job directly related to marketing that is not expected to grow.
But this is likely because of the shift to digital media.
Employment of Advertising Sales Agents in companies that focus on the Internet may actually grow.
People with a background in online advertising, even if it’s just an online associate’s degree in marketing, might also do well in business, communications, or design.
Is There Less Competition in Advertising?
In the real world of advertising, the field is so competitive and there are so few open positions that it is just as hard to get a job as it is to get a big client.
Even internships are hard to get, and the way to get them is not a secret.
So, what can a journalist or other media professional who wants to make a change do to get ahead of the competition?
As they say in advertising, “it’s all in the pitch,” and your first client is yourself.
We talked to people in the business world to find out how to get your best foot in the door.
One of the best things you can do is work on yourself and learn more about the agency you want to follow.
Depending on your skills, you can get one of the highest-paying jobs in advertising.
Is Advertising Hard at College?
Advertising is one of the easiest majors you can choose.
In fact, College Vine puts it sixth on their list of majors that are the easiest.
But it can be hard for students who don’t know how to be creative, communicate, do research, or manage their time well.
On average, students in the advertising major study 12 hours per week.
Before we go any further.
It’s important to note that just because advertising is a simple major doesn’t mean you’ll pass a bachelor’s program in advertising right away.
If you don’t keep your eyes on the prize, you’re likely to fail.
As an advertising major, when it comes to taking core classes.
You will need to spend a lot of time learning about and mastering different principles.
You might take one of these core classes:
For a well-rounded college experience and a more well-rounded degree, advertising majors need to choose the right minor.
By choosing one that goes well with their major.
Degree-seeking students can learn more skills and knowledge that can make them more marketable in their chosen fields.
How Much Do Advertising Jobs Pay per Month?
In the United States, the average monthly pay for a advertising jobs is $3,927.
We have seen monthly salaries as high as $9,708 and as low as $1,000.
Most Advertising salaries in the United States are currently between $2,333 (25th percentile) and $4,166 (75th percentile).
The average range of pay for advertising jobs can be as much as $1,833, which is a lot.
Which means that, depending on skill level, location, and years of experience, there may be many chances to move up and get paid more.
Both Chicago, IL and the area around it have a lot of advertising jobs available.
The average monthly pay for Advertising jobs in your area is $4,048 (United State of America).
This is $121 (3%) more than the average monthly pay for advertising jobs across the country, which is $3,927.
Final Thought on Highest-Paying Jobs in Advertising
There are a lot of the highest-paying jobs you can think of in advertising.
Even if you have been in advertising for a long time.
The best way to get (and keep) one of these highest-paying jobs is to think like a student and be committed to learning and growing professionally.
Go ahead and get the ideas you need from the highest-paying jobs in advertising content we published.
If you can learn to change, you might have a long and successful career in marketing.
We might also want to know your thought in the comment. Happy sharing!